The company is capitalizing on a broader push for AI integration across industries by offering services that help enterprises deploy technology such as OpenAI's viral ChatGPT. Its generative AI book of business, comprising actual sales and bookings from a variety of offerings including the Watsonx AI platform and consulting contracts, roughly doubled sequentially in the fourth quarter, CEO Arvind Krishna said. About one-third of the AI book came from software, with the rest coming from consulting, finance chief James Kavanaugh told Reuters, adding the inked AI-related deals with various new customers during the quarter, including Germany's SAP SE.
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