Elon Musk Quietly Walks Back X’s Pronoun Policy And Begins Shadowbanning Accounts For Misgendering After A 50% Drop In Platform Advertising Revenue

Elon Musk has been a controversial figure. For example, he purchased X, formerly Twitter, and unbanned dozens of historically controversial right-wing accounts under the guise of free speech. While the right largely praised these actions, they caused an exodus of advertisers. Often, it's not advertisers specifically endorsing certain policies but brands wanting to maintain a clean brand and avoid perceived favoritism. If a company’s ads show up on an anti-transgender post, it might be perceived