Britain's Rentokil Initial said on Thursday it expects its biggest market North America to record full-year performance slightly below previous forecast due to softer consumer demand for its pest control and hygiene services. The London-listed company now expects its annual adjusted operating margin for North America to be in the range of 18.5%-19%, compared with its previous guidance of about 19.5%. Rentokil operates in 90 countries and offers pest control, core washroom, air care and many other hygiene-related services.
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